By Tadias Staff
Published: Saturday, June 14th, 2014
New York (TADIAS) — Hyundai USA has released its latest Because Fútbol 2014 FIFA World Cup AD video featuring work by Wondwossen Dikran of Activator Pictures, who is one of two Ethiopian artists recruited to work on the project by Associate Creative Director David Mesfin. The video entitled “Epic Battle” highlights some amazing freestyle soccer by amateur players from Southern California. “They were all young, full of energy and totally devoted to the sport,” Wondwossen told Tadias Magazine.
Watch: Hyundai | 2014 FIFA World Cup™ | Because Fútbol | “Epic Battle” (Hyundai USA)
David Mesfin: 2014 Hyundai FIFA World Cup Ad Features Work by Ethiopian Artists